Money Games: sell your company now! (Part 2)

This article was first published in two parts by Games Industry.biz on 23 November 2010, as part of Tim's monthly column 'Money Games'.


Some people find dealing with potential buyers difficult. Some won't get back to you, others don't make an effort to understand your business, some think your business isn't worth much, and occasionally they can seem quite rude. There is a good reason for this, which makes the exit process much easier once you learn to accept it - buyers are looking for a reason to say "no" as soon as possible.